Asian Perms for Men

Adidas Abandoned Browse Campaign

The focus for this campaign was to deliver an email to customers browsing on the Adidas shopping site in the attempt to bring them back.

Soccer

With the World Cup coming in 2014, the timing of the summer season and the worldwide popularity of Lionel Messi, soccer took centerstage for this first email.

Running

For the second email, the focus was on running due to its widespread popularity.